Hamilton, an Indianapolis-based event marketing agency, was named the winner of a Gold Stevie® Award in the Event Awards category in The 22nd Annual American Business Awards® for their work on The Future of Med-Tech – Zimmer Biomet at AAOS.
The American Business Awards are the U.S.A.’s premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and non-profit, large and small. More than 3,700 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories. Hamilton was nominated in the Event Awards category for Exhibition Experience.
"Hamilton is honored to receive this recognition. We are grateful to be partnering with an amazing client who allows and encourages us to do our best work. Thank you, Zimmer Biomet, for this wonderful opportunity," said Dan Cantor, Hamilton Chairman and CEO.
Zimmer Biomet partnered with Hamilton for the American Academy of Orthopaedic Surgeons Annual Meeting (AAOS) to create a space that transported attendees to an operating room of the future and positioned them as the boldest med-tech company in the world. Hamilton’s design stood out from traditional pharmaceutical exhibits by creating a unique and compelling space. The exhibit showcased the Zimmer Biomet brand, taking their logo, messaging, and signature blue palette to the next level. Hamilton’s inspiration for the Intelligent Operating Room was to create a space that completely contrasted with a traditional operating room. Zimmer Biomet’s bright blue lights and digital signage electrified the show hall, captivating AAOS’s over 20,000 attendees. The unique and visually stunning exhibit supported Zimmer Biomet in generating brand awareness and igniting brand preference among their audience.
"It’s been very rewarding partnering with Zimmer Biomet over the years to create brand experiences that are bold and transformative," said Josh Halpern, Hamilton Director – Business Development. "They’ve successfully expanded their image within the marketplace beyond implants and devices and have emerged as a technology provider."
According to a Stevie Award judge, "This collaboration between Zimmer Biomet and Hamilton for the AAOS shows the innovative design and technology integration, effectively elevating and awareness and engagement."
About Hamilton
Hamilton is a full-service event marketing agency with a 75-year legacy creating immersive brand experiences for companies throughout North America and around the world. We design, produce, and execute integrated experiences – exhibits, events, environments, and digital solutions – that drive meaningful connections between your brand and your audience.
About the Stevie Awards
Stevie Awards are conferred in nine programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, the Middle East & North Africa Stevie Awards, The American Business Awards®, The International Business Awards®, the Stevie Awards for Women in Business, the Stevie Awards for Great Employers, the Stevie Awards for Sales & Customer Service, and the new Stevie Awards for Technology Excellence. Stevie Awards competitions receive more than 12,000 entries each year from organizations in more than 70 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at http://www.StevieAwards.com.