From EXHIBITOR:
Nearly 100 exhibit houses with offices in the United States and/or Canada applied and were subjected to an exhaustive evaluation process including more than 50 individual criteria, all weighted to reflect how EXHIBITOR readers and Editorial Advisory Board members value them when vetting and selecting potential partners.
The myriad criteria considered were categorized into five primary areas:
The evaluation process also included a survey of current clients and a review of entrants' past projects, selling points, and innovations, conducted by corporate exhibit managers.