Hamilton Blog

Nov 20, 2024

Strategies for Integrating Social Media into Brand Experiences

In our hyperconnected world, crafting engaging brand experiences has become more crucial than ever. Social media stands at the forefront of digital.

Nov 19, 2024

Hamilton Delivers Immersive Experiences at IMTS and McKesson IdeaShare

Hamilton continues to drive success for its clients through immersive and innovative experiences. Hamilton partnered with ZEISS Industrial Quality.

Nov 14, 2024

Designing Inclusive Exhibits: Best Practices for Event Accessibility

Creating accessible exhibits is not just about complying with legal standards; it's about ensuring everyone can participate fully in your experiences.

Nov 11, 2024

Predictive Analytics in Event Marketing: How AI Helps Forecast Success

Events today generate an immense amount of data, from attendee behaviors to engagement metrics and everything in between. While collecting this data.

Nov 07, 2024

How to Build a Brand Identity at Trade Shows

Creating a brand identity is not a one-time task; it's an ongoing process that requires continual consideration. While logos were first introduced.

Oct 30, 2024

Hamilton’s Director – Human Resources Receives Community Award

Hamilton was proud a sponsor of the Community Alliance of the Far Eastside's (CAFE) 3rd Annual Community Awards Gala held on October 24th. The event.

Oct 28, 2024

5 Essential Trade Show Exhibit Fabrication Capabilities

From conceptual design to the final build, the fabrication process requires a wide range of specialized skills and capabilities to deliver a seamless.

Oct 24, 2024

Highlights from the Healthcare Design Conference + Expo

The Healthcare Design Conference + Expo (HCD Expo) is a pinnacle event for healthcare design professionals. Known for its robust networking.

Oct 21, 2024

A Complete Guide to User-Generated Content for Events

Events are powerful opportunities for attendees to connect and share their experiences. No longer passive observers, attendees actively engage. They.

Oct 16, 2024

The Complete Guide to Double Deck Exhibit Design

Trade shows are bustling hubs of innovation and networking, where standing out is crucial. One way to make a significant impact is through a.

Oct 14, 2024

The Principles of Event Gamification

Event gamification involves the strategic application of game mechanics, such as point scoring or competition with others, to enhance and enliven the.

Oct 09, 2024

How to Make Your Brand Personality Stand Out

Brands are more than just providers of products and services–they're like people with distinct identities, values, and personalities. Personifying.

Oct 07, 2024

What are Photo Activations for Events?

"Photo or it didn't happen" is a well-known phrase for a good reason–photos capture moments and tell stories, especially in the context of events..

Oct 02, 2024

How Mixed Reality Transforms Brand Experiences

Mixed reality (MR) blurs the lines between digital and physical realities, opening up new ways for brands to engage with their audiences. By.

Sep 30, 2024

What is Environmental Design for Events?

What makes an event truly unforgettable? The allure lies not only in the content and speakers but also in the environment's ambiance. Environmental.