Hamilton Blog (3)

May 02, 2024

Hamilton Receives Gold Stevie® Award

Hamilton, an Indianapolis-based event marketing agency, was named the winner of a Gold Stevie® Award in the Event Awards category in The 22nd Annual.

May 01, 2024

What is Immersive Technology And How To Incorporate it In Events

Immersive technology is transforming the way we think about event marketing and engagement. This innovative approach extends beyond traditional.

Apr 29, 2024

7 Key Sponsorship Strategies to Help Brands Maximize Their Impact

In a world where standing out is paramount, sponsorships offer a dynamic way to boost visibility, engage with target audiences, and build lasting.

Apr 24, 2024

Understanding Foot Traffic Data: Boost Your Event's Performance

Understanding and measuring foot traffic plays a pivotal role in helping brands create successful, engaging, and profitableevents. But what exactly.

Apr 22, 2024

Why is Pre-Event Engagement Essential?

A point-in-time event often receives tremendous focus and energy, with every detail of the exhibit's layout and the programming of activities being.

Apr 01, 2024

10 Pop-Up Event Ideas and Examples To Inspire Your Next Event Experience

Are you ready to elevate your event experiences and leave a lasting impression on your audience? Look no further than pop-up events. They offer a.

Mar 27, 2024

Types of B2B Events: 5 Events Your Business Should Consider Hosting

In the competitive B2B landscape, standing out from the crowd is crucial. Traditional marketing tactics often fall short, leaving businesses.

Mar 25, 2024

How To Measure Experiential Marketing ROI: 3 Key Steps

In the world of event marketing, Return on Investment (ROI) serves as the gold standard for measuring the effectiveness of your efforts and refining.

Mar 15, 2024

Event Industry Trends 2024: How To Succeed in Today's Event Industry

The event industry constantly adapts to shifting preferences and technologies, sets new standards for experiences, and drives innovation across.

Mar 13, 2024

Hamilton Wins EXHIBITORLIVE Student’s Choice Award

Hamilton is honored to receive EXHIBITORLIVE’s, an industry-leading conference and exhibition for trade show and corporate event marketing, first.

Mar 04, 2024

Experiential Trade Show Booth: Benefits, Types, Examples

A trade show or expo is a monumental event for a business owner, marketing executive, or industry professional. These events are an excellent.

Feb 28, 2024

How to Find the Best Pop-Up Experience Location

When creating a successful pop-up experience, your chosen location can make or break the event. Finding the perfect spot requires a strategic.

Feb 26, 2024

5 Engaging Virtual Reality Marketing Examples To Bring Your Campaign To Life

In the ever-evolving world of event marketing, capturing your audience's attention requires innovative, enriching approaches. One such groundbreaking.

Feb 20, 2024

Hamilton Wins Platinum AVA Award

Hamilton was named a 2024 Platinum AVA Award recipient in the Interactive Digital Video category for their work on Baxter’s Innovation Cubes.

Feb 19, 2024

Uncovering the Psychology of Experiential Marketing

In this day and age, best-in-class event marketing transcends trends and gimmicks, demanding a deeper understanding of what truly drives consumer.