Hamilton Blog | Hamilton (4)

Jan 24, 2024

Boost Your B2B SAAS Marketing with These 9 Strategies

Marketing B2B Software-as-a-Service (SaaS) solutions require a distinct approach to reach and engage the target audience effectively. This guide will.

Jan 22, 2024

Hamilton Promotes Soice, Pott, Halpern and Sparks to New Roles

Hamilton promotes Courtney Soice to Chief Marketing Officer, David Pott to Senior Director – Digital Engagement, Josh Halpern to Director – Business.

Jan 17, 2024

Hamilton Wins Gold Event Marketer Award

Hamilton was named the Gold 2023 Event Marketer Experience Design & Technology Award recipient in the Best Demo Zone category for their work on.

Dec 20, 2023

How to Create a Pop-Up Experience: 9 Steps

A pop-up experience is a creative, engaging, and temporary event you can only encounter for a limited time. Pop-ups have a reputation for surprising.

Dec 18, 2023

What Influencer Marketing Looks Like in the Metaverse

Influencer marketing is a powerful tool for spreading brand awareness and generating leads. For branded events and experiences, influencer marketing.

Dec 14, 2023

What are Immersive Experiences? Examples, Benefits, and Process

When brands want to draw large audiences, make lasting impressions, and generate leads, they do not give rote presentations. Instead, they create.

Dec 11, 2023

Celebrating Our 2023 Successes and Achievements | Hamilton

The year 2023 was marked by the defiance of conventions and the creation of a lasting impact. We had an eventful year with exciting announcements,.

Dec 11, 2023

Omnichannel Event Marketing

Brands turn to omnichannel marketing to provide a seamless audience experience across all channels. In the world of events and experiences,.

Nov 30, 2023

How to Host a Metaverse Event and Why

The digital landscape is rapidly evolving and expanding the possibilities for events. Some of the most innovative and emerging event opportunities.

Nov 28, 2023

Essential AV Equipment for Your Outdoor Corporate Event

Outdoor events are excellent opportunities to enjoy nature and create memorable brand experiences. A few aspects set outdoor corporate events apart.

Nov 22, 2023

How the Metaverse Will Change Marketing: 7 Biggest Shifts

The metaverse is an emergent space making waves across industries, and event marketing is no exception. According to a survey among marketers.

Nov 20, 2023

B2B Event Marketing Ideas

Business-to-business (B2B) marketing helps businesses become familiar with your brand, see its value, and convert into customers. B2B marketing is.

Nov 16, 2023

How Machine Learning is Reshaping the Events Industry

Events must stay current with technological advances to captivate attention and delight attendees. Machine learning, or ML, is a rapidly growing.

Nov 08, 2023

Creative Entertainment Ideas for Corporate Events

Boring corporate events are a thing of the past. When planning a corporate event, it is important to think beyond traditional engagements and.

Nov 06, 2023

Event Marketing Plan Example and Template

A solid marketing plan is essential whether you’re planning an exhibit, event, environment, or digital experience. After all, successful events do.